MBA IN INTERNATIONAL MARKETING MANAGEMENT

MBA IN INTERNATIONAL MARKETING MANAGEMENT

MBA IN INTERNATIONAL MARKETING MANAGEMENT

QUALIFICATION CODE: M03-MM

 

“International marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives.” International marketing is based on an extension of a company‚Äôs local marketing strategy, with special attention paid to marketing identification, targeting, and decisions internationally.

 

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